Guided selling – Your digital salesperson. Tested, not guessed.
No more AI promises. Here come the numbers.
Why your gut feeling is not enough for product search
Others sell you colourful promises and slick pitch decks. We don’t think much of “could” or “maybe”. We deliver hard evidence. In the digital world, facts decide your success, not the prettiest demo.
No more slick pitch decks: we deliver hard data.
You know the story: a vendor presents a solution that looks perfect in theory. But how does it hold up in your shop, with your particular range and your real customers? We put an end to the guesswork. We test Phaina’s AI solution directly against your current customer journey.
The difference between “works” and “sells”.
A search that spits out results is standard. Digital product consulting that understands your users and guides them to the right product is the game changer for your conversion rate. We show you in black and white where the difference lies.
PHAINA brings:
AI product advisor
3 months of POC operation on a separate URL
Scalable AI infrastructure
Evaluation + optimisation of the AI performance
u+i interact brings:
UX research + moderated testing (4 participants)
Usability lab in Bielefeld
Decades of experience in e-commerce for mid-sized companies
Quantified impact report
Experience guided selling live – the webinar recording
No missed dates, no waiting. Just take a look: in our webinar, together with Phaina, we show how you close the gap between “searching” and “finding” – and what AI-powered product consulting really achieves in practice. (in German)
Based on real data, real users and real results. No theory.
Your insights from the webinar:
Guided selling 2.0: Why users today look for solutions, not filter categories.
The UX benchmark: How we prove the measurable added value for your shop in just 3 months.
Put your data to work: How the AI builds intelligent consulting from your existing data sheets.
Real results: Insights into usability tests and how your success is quantified.
Who digital product consulting makes the difference for
Sell complex ranges and products that need explaining confidently online.
Whether technical components, configurable machines or items that need a lot of advice – if your sales team answers many questions on the phone today, a digital advisor can take over this task.
Industry solutions for manufacturers and retailers with a technical focus.
We help everyone who cannot squeeze their products into rigid categories and who believes that AI makes the first contact in sales more efficient and more user-friendly.
The Phaina UX benchmark – your risk-free path to an AI product advisor
We offer you a clear package to validate the added value of AI-based guided selling for your company. No risk, full transparency.
The offer: test for 3 months, gain full transparency.
For a flat fee of €5,000 (total value of the package – Phaina setup + u+i UX testing), we build your individual product finder within three months and let it compete against your existing solution. The result at the end? A sound basis for your decision.
An investment in clarity: prices and crediting model at a glance.
The UX benchmark module costs you €2,999 (your entry price). The best part: if you decide to continue working with Phaina after the test phase, we credit the full €2,999 against the licence fees. So you only pay for real proof, not for the risk.
Up to
6x
more conversions through online product consulting as good as your sales team’s.
After just
4
weeks, ready for you to use.
Guided selling 2.0: how to make AI your best salesperson
Imagine your best salesperson were available to your customers around the clock. That is exactly what an AI product advisor does.
Away from rigid filters: why classic category structures often fail.
Users today no longer search for “category B, subgroup 4”. They look for solutions to their problems. Classic filters often overwhelm with their complexity. Our AI understands the context and guides users interactively to their goal.
Put your data sheets to work: AI-powered consulting based on your real range.
Whether structured databases or unstructured PDF data sheets – Phaina uses your existing data to build intelligent consulting. We don’t force your products into a schema; we let the AI understand your product data.
Step by step: how we prove the impact on your conversion rate
Transparency is our highest priority. Our process is clearly structured.
The setup: from unstructured data to a finished AI advisor.
First, we export your product data in your format. Then Phaina builds an AI product advisor on a separate URL that fits perfectly into your UI.
The live testing: real users, real hurdles, direct comparison.
This is where our UX expertise comes in: 4 participants from your target group go through moderated usability tests. They first use your current search and then Phaina. You see live where they fail and where they shine with the AI.
The report: quantified impact instead of theoretical assumptions.
At the end of the POC phase, you receive a standardised report. We show you exactly how much better Phaina performs and where you are losing customers today. Everything quantified, everything based on your data.
Real usability testing in the u+i interact lab – not a remote survey, but moderated sessions with real users from your target group.
FAQ
Lay the foundation for real guided selling now
Are you ready for real numbers instead of vague promises? Let’s find out together how much potential your range holds.
Let’s not philosophise about slides, but talk about your real product data.
Sebastian LaagExecutive Director Finance + Business Development