Ari ArmaturenAri-Armaturen: myARI: A customer portal for service and information
ARI-Armaturen reimagines B2B service
Summary
When will the product I ordered arrive? And how do I install it? Clients can now find details on their orders in the innovative myARI service and information portal. For ARI-Armaturen, we are launching a digital solution that brings the key after-sales matters together at a glance. For customer service that simply works.
Services
- API Development
- Backend Development
- Corporate Design
- Digital Strategy Consulting
- Frontend Development
- Prototyping
- Quality Assurance
- UI Design
- UX Design
Challenge
Until now, dedicated ARI-Armaturen clerks answered customer questions about order status, delivery, installation and more. Now a solution was needed to take the load off the sales team and present post-purchase data in a customer-friendly way.
Solution
The first major milestone has been reached: with the myARI portal, we are creating a self-service for clients so they can look up information on their orders themselves. Around the clock, simply, quickly and conveniently. On myARI, they find shipping status, product information and further services – all the key after-sales matters under one roof. We will keep expanding the offering to create the perfect digital customer service. Our foundation is the outcome of the Product Vision Workshop, where right at the start we mapped out the goals and the route for ARI-Armaturen's digital transformation.
Design based on the ARI principle
Well guided to the goal
What impression should the portal make on the outside world? Together with the client, we create a polarity profile. It yields the core values for the brand presentation.
We then refine the design principles for implementation: international, reliable and focused – sounds just like myARI, doesn't it? Throughout, we always keep the different user groups in mind.
Spot on! The finished design with its colours, logo and typography fulfils the defined principles. We also rely on proven conventions, explanatory animations and purposeful design. Clear and simple is the motto.
Hi, I'm myARI
For the portal, we design an interface that is child's play to use. The result is, for example, a user interface that combines clear navigation with click patterns familiar from B2C. We also draw on personas and customer journeys from workshops. In the end, this creates a portal that makes it easy for clients to use the new channel ... and to take it to heart.
Our partners
We use the Symfony PHP framework as the technical foundation for the entire application. We build the admin interface with a Symfony package.Symfony
We rely on Docker containers both during development and in production. This standardised setup ensures the application will still run in different environments ten years from now.Docker
For data exchange between the backend systems, we use a middleware that we build ourselves alongside the project. We define the interface with Swagger and OpenAPI.Swagger
Give your clients central access to all the information they need. Let's build a self-service portal that is available at any time.
Janine WankelmannExecutive Director Marketing and Sales